Integration · Growth
Spend and performance. Budgets by approval.
Brigham.ai shows where the money went and what it bought. Changing a budget is never a quiet action.
What it reads
01
Spend
By account, campaign and day.
02
Performance
Clicks, conversions and cost per result.
03
Changes worth a look
Campaigns drifting from target.
Budget changes are sensitive.
Brigham.ai can propose a budget change with the reason. A person approves it before anything moves.
Scopes and access
- Connects as
- Each person, their own account
- Access
- Read-only by default
- Reads
- Accounts, campaigns, spend, performance
- Writes
- Campaign and budget edits (separate grant)
- Needs approval
- Every budget change
- Visibility
- Only accounts the connecting person can access
- Availability
- Available
Ask it
- ›“What did we spend this week and what did it return?”
- ›“Which campaigns are over budget?”
- ›“Propose a budget cut for the lowest performing campaign.”
Questions, answered.
Can Brigham.ai raise my budget on its own?
No. Budget changes always wait for approval.
Keep reading.
Google AnalyticsBrigham.ai reads Google Analytics to report traffic and conversions by brand or property, and to build them into briefings and reports. Read-only.Read →
ApprovalsEvery approval is bound to the exact payload hash. Change the action and you approve again. Email links confirm on click, never on open.Read →
Action classesBrigham.ai sorts every action into read, reversible write or sensitive. Sensitive actions always wait for a person.Read →
Marketing & GrowthSearch Console, analytics, ad accounts and your CMS compared across brands. Brigham.ai drafts posts and proposes changes. Publishing and budgets wait for you.Read →